ACD | Creative Lead | Senior Art Director | Interactive & Visual Storyteller
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Ponds Heritage

Art Direction


Rethinking Skincare: Pond's Heritage

DIGITAL | SOCIAL | Event

In order to captivate the attention of the present-day beauty lovers, we have revamped the appearance of Ponds® skincare products to exude an air of modernity and sophistication. Not only that, but we have also partnered with the stunning Jordana Brewster, the star of the popular 'Fast & Furious' franchise. Through this collaboration, we aimed to introduce a new generation of women to the outstanding age-defying benefits of Ponds® skincare products that have been trusted by millions for decades.

 
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Photography: Andrew Pearson